Learn copywriting backwards

Learn Copywriting Backwards is relaunching as Copywriting Night School

If you're an existing student, you can still access your LCB account here. Otherwise, head on over to the new and improved course by hitting the button below.

Go to Copywriting Night SchoolThe first week of training is free

If you have any problems, email me:

Get free access to module #1: Learn 80% of headline-writing skills in just 5 days

Crafting headlines is the holy grail of copywriting. But learning to write by starting with headlines is like learning to drive by starting with rally racing. So here’s a secret shortcut:

Calls to action share 80% of their DNA with headlines…

Therefore, if you can learn to write irresistible calls to action, you’ll have acquired 80% of the skills for writing magnetic headlines.

You can learn this in 5 days

This is why module #1 of Learn Copywriting Backwards is a 5-day intensive on writing calls to action.

Lessons are delivered by email in a carefully-timed sequence. How you study is up to you:

  • Read the lessons on your tablet or computer
  • Listen to the mp3s
  • Print them out to read in a comfy armchair

D Bnonn Tennant
Copywriting coach & conversion consultant
Information Highwayman

Enroll for module #1 with just your email address
(No credit card, no obligation)

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