Learn copywriting backwards

Learn Copywriting Backwards is on hiatus

It will be returning soon. If you need help, email

Get free access to module #1: Learn 80% of headline-writing skills in just 5 days

Crafting headlines is the holy grail of copywriting. But learning to write by starting with headlines is like learning to drive by starting with rally racing. So here’s a secret shortcut:

Calls to action share 80% of their DNA with headlines…

Therefore, if you can learn to write irresistible calls to action, you’ll have acquired 80% of the skills for writing magnetic headlines.

You can learn this in 5 days

This is why module #1 of Learn Copywriting Backwards is a 5-day intensive on writing calls to action.

Lessons are delivered by email in a carefully-timed sequence. How you study is up to you:

  • Read the lessons on your tablet or computer
  • Listen to the mp3s
  • Print them out to read in a comfy armchair

D Bnonn Tennant
Copywriting coach & conversion consultant
Information Highwayman

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